Why would a borough need a graphic identity?
The answer is simple: because every city has a unique identity that should be celebrated. An urban identity becomes so convoluted over the hundreds of years of its construction that we often forget what sets it apart from other metropolises. This project is both a look back to the roots of Brooklyn, and also a step forward in connecting and commending the great diversity within the borough.
BE A PART OF THE PROJECT AND TELL YOUR STORY USING THE IDBROOKLYN IPHONE APP
Join the community in the idBrooklyn App. Share what you think Brooklyn is, what should be in the project, and see what others are saying!